Hold up, you need to hear this!
π€ You hear this word dropped around everywhere, but what exactly is branding?
We are informed that we need a logo when we first launch a business.
Then all of a sudden, branding comes up everywhere; and you think, surely it’s the same thing?
WRONG!
π₯΄ I know! It can be really confusing, especially when you have a tonne of other business-related tasks to complete. It is incredibly simple to slap a logo on something and claim that’s what my business is.
π A bookkeeper only needs to include their name and a book image to be ready.
π΅ A money coach can just chuck some cash imagery and their name and that will be enough, won’t it?
WRONG AGAIN!
π« How in the world are YOU supposed to stand apart from every other Sally, Sandra, or Francis bookkeeper and money coach that exists?!!
π£ This applies to ANY business!
Your brand is probably one of your company’s most SIGNIFICANT assets. It gives your business a unique identity, makes it memorable, encourages clients to buy from you, promotes your marketing and advertising initiatives, and instills a sense of pride in your employees.
Not to mention all the other awesome stuff it’s there for:
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Brand Voice
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Brand Vision
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Client Experience
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Attracting your ideal clients…
You get it, I could go on and on and on!
You need so much more than a logo, to be successful and you definitely need one that is more thought out than the above examples!
π You need an EXPERT, one who understands everything that goes into creating a memorable and unique brand. Someone who creates a brand with all of that important stuff in mind.
If you are ready to finally understand what branding is, and how it can help your business soar! πΈ
π² GRAB A SPOT ON MY CALENDAR NOW and let’s plan how strategic branding can help your business!