Unused branding concept for @bysarah_cosmetictattooing
Sarah opted for a more personalised brand identity that mirrored a lot of these elements but spoke to her personality more. But boy I couldn’t leave this concept hiding in my Mac files 😍💙💚
Hoping mum life and solo parenting doesn’t get in the way of me posting more (hubby works offshore so it’s often just me, the doggo and the 4-year-old)



By Sarah – cosmetic tattooing
The initial direction of this brand was differenet but the colours remained. The fonts were replaced with something more friendly and personal and the design was completed simplified. I will share more of the original concept at a later date.







