the client

When this client came to Unconventional Rebel, she knew her work was powerful – but her brand didn’t reflect that. She wanted something that felt potent yet nurturing, with a strong emotional current running through every part of it. This wasn’t about being trendy. It was about truth.

The Brand

We crafted a brand identity rooted in symbolism and soul. The butterfly, split in two, became the heart of the brand – a reflection of self-awareness, metamorphosis, and the duality of inner work. 🦋

The concept? Your biggest growth comes from within. The brand had to feel that – to show potential clients this wasn’t just coaching… this was a journey back to self.

Every design choice had depth:
💥 This brand palette was designed to reflect transformation, depth, and growth.
Dark Sienna grounds the brand with strength and mystery.
Old Rose adds warmth and authenticity, softening the darker tones.
Pine Cone brings calm and stability, letting the other colours shine.
Pickled Bluewood adds richness and intuitive depth.
Pink Pearl and White lift the palette with lightness and clarity – symbolising new beginnings.
💥 Clean lines and feminine curves for balance – a soft but powerful energy
💥 Messaging that spoke directly to her audience’s desire for radical self-honesty and life-changing breakthroughs

The Impact

What we created wasn’t just a pretty logo – it was a brand with a heartbeat. A visual identity that feels like the work itself – powerful, brave, transformative.

Now, her brand speaks to the clients who are ready. No fluff. No playing small. Just main character energy through and through and the transformation her clients can expect to receive from her work.

Ready to embody your own story?

Whether you’re launching something bold fast or ready to create your full Unforgettable Brand, let’s build something that mirrors the fire in you.

Interested in working together? Book your FREE Discovery call to explore your next chapter.